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LAW ENFORCEMENT KEYNOTE SPEAKER

Greg
Zaroslinski

Top-Ranked U.S. Navy Recruiter // Performance Coach

Greg Zaroslinski is a law enforcement speaker and performance coach with over 15 years of experience in elite-level recruiting, leadership development, and organizational transformation. He began his career in the U.S. Navy, where he earned distinction as the #2 Recruiter in the nation, turning underperforming districts into top producers by applying mission-aligned, data-informed strategies.

Book Greg to speak See the three topics
Greg Zaroslinski

Today, Greg partners with law enforcement agencies of all sizes—from small-town departments to state-level agencies—to address one of the most urgent challenges in policing: staffing. His work helps agencies modernize their recruiting, reduce early attrition, and lead organizational culture change that supports retention and readiness.

Before transitioning into public safety, Greg successfully founded and scaled a company to over $50 million in revenue. In 2021, he was nominated as a Top Entrepreneur of the Year by the Entrepreneurs' Organization (EO), recognized for his innovation, impact, and growth leadership.

#2
U.S. Navy
Recruiter in the nation
5,000+
Career to date
Hires influenced
15 YRS
Experience
Recruiting & leadership
Recognized Speaker For
09 Organizations
FBI National Academy
01 Georgia Association Chiefs of Police
02 Idaho Chiefs of Police Association
03 Illinois Association of Chiefs of Police
04 Louisiana Association of Chiefs of Police
05 Massachusetts Chiefs of Police Association
06 Pennsylvania Chiefs of Police Association
07 Texas Police Chiefs Association
08 Utah Chiefs of Police Association
Sessions offered

Three sessions. One staffing system.

Keynote · Breakout · Workshop

Greg Zaroslinski speaking to a room of command staff

Delivered to command staff, chiefs, sheriffs, and recruiters nationwide

SEC.01 — Recruitment

Lessons From
5,000 Hires

Run Your Agency Like a Business · 60 or 90 minutes

With over 15 years of experience in recruiting across the U.S. Navy, the private sector, and law enforcement, Greg Zaroslinski has seen what it takes to build world-class teams—and what causes them to fail.

In this powerful session, Greg shares the key lessons learned from influencing more than 5,000 hires, revealing the systems, mindsets, and metrics that drive real results.

Blending military precision, private-sector innovation, and public safety realities, Greg challenges agencies to think differently: to run their departments like high-performing businesses—accountable, data-driven, and built to retain top talent.

Topics covered
Proven Strategies to Reach Full Staffing
Reducing Early Attrition
Recruiting Gen Z
Command Staff's Role in Recruiting
Insights from the Military & Private Sector
Case Studies from the Field
Greg Zaroslinski presenting at a chiefs association conference
"Greg is a straightforward, critical communicator who understands law enforcement & its complexities. In the simplest of terms, any organization can benefit from his knowledge and expertise."
Maui Police Department Chief John PelletierMaui Police Department
SEC.02 — Retention

It's Not
About The Money

Fixing Retention by Focusing on What Really Matters · 60 minutes

Everyone's talking about bonuses, take home cars, and more "stuff," but few are talking about what actually keeps officers from walking out the door. In this eye-opening session, Greg cuts through the noise to explore the true drivers of officer retention—and why money is rarely the deciding factor.

Using data, case studies, and field-tested strategies, this session uncovers how leadership, culture, communication, and career development shape long-term commitment.

If your agency is investing in hiring but losing people faster than you can onboard them, this session will show you how to stop the bleeding—without throwing more dollars at the problem.

Topics covered
Why Officers Leave
Building Career Paths that Retain Talent
Investing in People on a Budget
Developing Informal Leaders
Boosting Morale & Reducing Turnover
Creating a Culture of Growth
Greg Zaroslinski with officers at a recruiting event
"Greg is a dynamic and engaging speaker who truly gets law enforcement. He doesn't just talk theory—he brings real-world solutions that have delivered measurable results. His ability to connect with agencies at every level and drive real change is unmatched."
Pittsburgh Police Department Commander Anthony PalermoPittsburgh Police Department
SEC.03 — Leadership

The Standard
You Set

Your Agency is a Reflection of You · 60 minutes

Modern law enforcement leadership demands more than rank—it requires influence, clarity, and vision. In this high-impact session, Greg covers what it truly means to lead from the top in today's environment of cultural change, staffing instability, and rising public expectations.

You'll learn how to lead through uncertainty with confidence, bridge generational divides in the ranks, and shift from a command-and-control approach to one built on coaching, communication, and accountability.

This is leadership for the 21st century—where emotional intelligence matters as much as tactical skill, and where the standards you model shape the culture your agency becomes.

Topics covered
Modern Leadership in Law Enforcement
Leading Through Change & Uncertainty
New Skillsets to Consider
Bridging Generations in the Ranks
Self-Accountability
Management & Mentorship
Command staff cohort at a Performance Protocol leadership session
"Greg has that rare mix of credibility and charisma. He gets law enforcement at its core—and it shows. His sessions are fast-paced, no-fluff, and packed with insights that actually translate to action. If you're tired of vague buzzwords and want a speaker who delivers real value, Greg's your guy."
Atlanta Police Department Chief Marshall FreemanAtlanta Police Department
Additional info

Further details

Greg's Approach

No lectures, no product pitches, no preaching from a slide deck
Rooted in respect for the complexity of law enforcement
Challenges the status quo and sparks critical thinking
Practical, innovative ideas leaders adapt to their own agency
Not how to do your job—how to think differently about it

Relevant Audiences

Chiefs and Sheriffs
Command Staff at every level
HR professionals
Recruiters and staffing personnel
Anyone shaping strategy, managing teams, or leading change

Content & Duration

Delivered as a keynote, breakout, or workshop
Each topic timed to fit your agenda
Focused structure built for engagement and impact
Customizable in content and length
Tailored to your event and audience
Next steps

Where to go from here

Step 01 · Book a session

Bring Greg to your next event

Agencies and associations book Greg as a police keynote speaker, breakout presenter, or workshop lead. Tell us your date, audience and format, and we'll confirm availability and tailor the session to your agenda.

Pick a session

info@performance-protocol.com · +1 480-442-4447

Step 02 · Read the book
If You Gotta Eat Sh*t, Don't Nibble — a business approach to law enforcement staffing, by Greg Z.

Staffing, from the ground up

A business approach to law enforcement staffing.

AuthorGreg Z.
WhereAmazon